Make a little magic with Louise Fircahu's sweet stargazing papercut template.
Sending emails is a great way to keep in touch with your customer base, grab the attention of potential new buyers and keep your craft business at the forefront of shoppers’ spending minds. But reaching out isn’t much good if your list of contacts is lacking. Even if you start out with a long list, the average email database dwindles by about 22% each year. So it’s up to you to add fresh contacts and keep old ones interested to make sure you don’t fall privy to the ‘out of sight, out of mind’ trap. Here's some top tips to help you along the way!
The Handmade Fair is back! Taking place from 18-20 September in the majestic surroundings of Hampton Court palace, the creative extravaganza brings together inspiring craft making with Kirstie Allsopp’s pick of the best crafty designers and artisans. Want a sneak peek into the crafty event of the year? Check out this video! We can hardly wait!
Don't believe the crabby hearsay; there are fairies at the bottom of your garden. Crafters obviously believe in the magic because the trend for making fairy gardens has taken flight. So, why not make the little people feel at home and enliven your garden with your own personalised patch for the pucks? Follow these top ten tips from Pinner, Jenny Kearney and make the magic real.
When Leona Thrift-ola came up with the concept for the Lucky Dip Club, she hit on something special. Her themed boxes containing a carefully curated collection of goodies often sell out in under an hour and have thousands of devoted fans. Now, she’s teaming up with Folksy to create a range of limited-edition packages featuring never-seen-before trinkets from 15 selected Folksy designers. We caught up with her before the launch to see how the collaboration came about.
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Drawing customers to your craft business is one thing; encouraging them to buy and buy again is the tricky part. With countless competitors offering the same topnotch products, what else can you do to hold onto customer loyalty and keep them coming back? Follow these top tips to make sure your buyers return time and time again.
Mama Charlene is a member of the All By Mama group, a supportive online selling hub where everything sold is made by a mama! Here she tells her inspirational story of crafting love, success and happiness...
If you're looking to get ahead with your Halloween project take a look at this great copyright-free crochet pumpkin project! It's perfect for adding to your stall as a pincushion or fun decoration.